Hometown: Waipahu, HI
“Perfection is boring. Getting better is where all the fun is.”
Down and Out in Paris and London
Complete book design and production of George Orwell’s first novel, Down and Out in Paris and London. The project Included layout, type setting, printing signatures, casing and jacket design. The simple illustration on the cover allows this edition to stand out on the shelf. All type on the cover is hand lettered and based on Baskerville, which the text is set in.
This identity suite and package design is for a high end retro bakeware manufacturer. The logo is inspired by 1950’s kitchen design and appliances. The packaging is represented by tags that can be applied to items of varying shapes. Each tag, features a Batch specialty recipe to create a culture and community around the brand that lives past the shopping experience.